Press release: August 15, 2016
Musings Of An International Luxury Expert ~ Lorre White
Monaco Lifestyles Magazine is proud to finally be able to announce, starting in September, luxury expert Lorre White, “The Luxury Guru” will have her own column on page 3, in every glossy quarterly issue (March, June, September, December). Lorre will write about International events, luxury travels, exclusive products and services, yachts, private jets, or on anything that touches the world of our Ultra High Net Worth readers.
The exclusive hard copy magazines are distributed where wealthy readers congregate like Monaco Yacht Club, the luxury hotels of Monte Carlo like Hotel de Paris, Hotel Metropole, Hotel Hermitage, etc., the Monaco Polo Club, and to other elite luxury establishments in the region around Monaco. The glossy magazine with unique content, is supported by a more frequently updated web version http://www.monacolifestylemagazine.com/
“Monaco is symbolic of the epitome of the luxury lifestyle. I am excited to join the team of the media that bears the name of elite luxury, Monaco Lifestyle Magazine” says Lorre.
Michael Zamut editor of Monaco Lifestyles Magazine said „Lorre White is covering the needs of the uppermost segment of UHNWIs. Her blog ranked #1 for the super-rich, and #3 of all luxury blogs globally. If you don’t know of Lorre White, you’re probably not in the wealthier demographic. Her luxury column is just one more differentiater for our magazine that continues to strive, to better serve the needs of our unique readers.”
FORBES says “Lorre White has a following that includes Royals and Billionaires”
“A million people that cannot afford your product is of less brand value than one that can. In the luxury sector it is about who, not how many you reach.” says Lorre.
Lorre is an internationally recognized Luxury Media Personality and Influencer known as “The Luxury Guru” appearing in magazines, TV, radio and web. Lorre’s extensive media reach grew from her expertise in Luxury Marketing which is very different than the mass marketing taught at 99% of the universities. She is the owner of White Light Consulting, a luxury marketing company for elite brands that need to reach the world’s wealthiest demographic. Lorre's consulting clients include private jet, yacht, private banks, thoroughbred horses, luxury media, travel etc. Lorre orchestrated hundreds of millions of dollars' worth of corporate travel for global brands, including the league travel for the entire NBA, the NHL, and the MLB. Lorre was instrumental in launching the NBA’s own airline, where she escorted the NBA and US Olympic Dream Teams to events.
For billionaire Warren Buffett's Berkshire Hathaway’s NetJets, and their partners Marquis Jets, Lorre was the Global Vice President of Sales & Marketing for the Boeing Business Jet division, where she created the M-Club for their wealthiest clients.
Lorre is a luxury industry keynote speaker. She is the Ambassador of Virginia wines to UK based magazine, Glass Of Bubbly’s, and to the #1 wine & dine web radio show, VinVillage. Lorre is also a Luxury Daily news columnist for luxury industry professionals. Her luxury blog www.LuxGuru.Typepad.com ranked #1 of the blogs that reach the wealthy customer in 2015 Brand Passion Report for Global Luxury Brands by NetBase.
“Lorre is unique because she has not only the respect of the luxury brands as a luxury marketer, but also has her own wealthy consumer following.“ says Michael Zamut. “We look forward to her first column in our September issue.”
You are invited to join her on her large social media reach: FaceBook (Personal, Public Figure and Group pages), LinkedIn (Personal, Business and Group pages), Twitter @Lorre, G+, Elixio, Ello and many private social media groups.
https://www.linkedin.com/groups/2944581 LinkedIn Group