Lorre White, The Guru of Luxury

Does my mascara really need to vibrate?

By Lorre White "The Luxury Guru"

 

In the luxury world it is an unending attempt at creating a better product.  Some fail and some succeed and become the new standard.  The latest innovation in the cosmetic industry is the Motor-Eyes Mascara, which is the first vibrating mascara will be available at the Prescriptives counters nationwide in mid-April at a suggested retail price of $32. 

 

Why does my mascara need a motor you may ask? The claim is that just one turn of Motor-Eyes Mascara, you instantly turn up volume, color impact, lift and curl while turning down clumping, smudging, flaking and application time.  The patented vibrating brush[1] quickly coats and separates lashes and works synergistically with the high-performance formula to immediately give lashes extreme volume, lift and curl.  You can apply mascara faster with fewer strokes – just let the brush do the work. 

 

Key Benefits:

·        Volumizes

·        Impacts with rich color

·        Lifts, curls and separates

·        Less application time for desired look due to vibrating brush

·        Spike-resistant

·        Non-clumping

·        Non-flaking

·        Non-smudging

·        Long-wearing

·        Ophthalmologist-tested

 

Technology:        

·        The patented vibrating brush keeps mascara moving to quickly coat and separate lashes.

·        The Smooth Volume Complex with non-stick polymers allows the formula to roll onto lashes from the root for clump-free volume and length.

·        The micro-ColorSpeed pigments are dispersed evenly with the vibration of the brush to wrap each lash in thick, rich, vibrant color.

·        A special crystal-clear film former immediately seals in color and helps the mascara stay-put so the rich, lush look lasts all day without flaking or fading.

·        The spiral motion of the brush vibrations, along with the light gel-polymer base, automatically lifts and curls lashes.

·        Lash conditioners Pantethine and Panthenol coat lashes, keeping them soft and supple.

 

 

Shoppers Turn More Often to the Internet than to Specialty Gift Stores to Buy Gifts

Shoppers Turn More Often to the Internet than to Specialty Gift Stores to Buy Gifts

A new study of the giftware market by Unity Marketing identifies key opportunities for future growth

Where people buy gifts is changing dramatically with more people saving time and money buying gifts over the Internet, rather than going to the store to shop.  This according to the latest market research study of the $65.2 billion gifts and decorative accents market conducted by Unity Marketing. 

In 2007 the Internet was the second most important shopping venue for giftware shoppers, trailing only discount department stores as a place of purchase.  For purposes of this study giftware is defined as items that are designed and manufactured to be bought and given as a gift or collectible items that are designed and manufactured specifically for the purpose of collecting.  The giftware market includes items such as occasion-specific giftware, personalized giftware, character-licensed giftware, collectible figurines, and others.

Commenting on the emergence of the Internet as the second most popular source for consumers to buy giftware, Pam Danziger, president of Unity Marketing and author of Shopping:  Why We Love It and How Retailers Can Create the Ultimate Customer Experience, says,  "The Internet came from virtually nowhere just five years ago to become the second most important channel of distribution for giftware companies.  While discount stores take the lions' share of the giftware market, consumers value the convenience and ability to comparison shop in order to find exactly what they are looking for in the online world.  This plus the ability to ship gifts conveniently to the recipient makes the Internet a favorite place for people to shop for gifts."

Specialty gift stores are losing their edge as a distribution channel for giftware manufacturers

As the way people shop for gifts has changed, the industry's traditional channel of distribution, the specialty gift store, has continued to decline in importance as a place where people shop for gifts.  In 2007 the gift specialty stores accounted for only 7 percent of the overall giftware market.  Not surprisingly, the study reports that the number of specialty gift shops have declined 21 percent in the past five years, from 75,102 stores in 2002 to 59,032 today.   

The specialty gift stores that remain have found success by expanding the product lines they carry, particularly moving into personal care, jewelry, fashion accessories, music and other related items popular to boutique shoppers.  As the industry's manufacturers become less reliant on specialty gift stores for distribution, so too are gift stores becoming less reliant upon the giftware manufacturers for new merchandise.

Drawing on the results of the study, Danziger explains, "The key for success for both manufacturers and retailers of giftware products is to stay out in front of the consumer, offering them products that are out of the ordinary, new, fresh and special.  The giftware market is a fashion business and companies are rewarded primarily for innovating and offering something new to consumers.  Successful retailers are merchandising their stores with this in mind.  When it comes to choosing giftware, nobody wants the 'same-old, me-too' items; rather they want something fresh, new and different which makes it memorable.  That is the ultimate key to success in today's giftware market."

Lorre White’s Podcast Luxury Channel was chosen to be featured by iTune’s on their Front page of their New Releases.

Lorre White’s Podcast Luxury Channel was chosen to be featured by iTune’s on their Front page of their New Releases.  This is a rare an overwhelming nod to the great success that iTunes feels Lorre’s new Luxury Channel will be.  Out of the thousands of podcasts, to be singled out is of extraordinary recognition by the world’s largest directory.

To use iTunes you must have the software on your computer.  Many computers come with the software already loaded.  If not it is free, simply go to the iTunes website and get the free down load.  After that there will be an icon of a disc with a music note over it on your computer and it will take you directly to iTunes in the future.

You can watch Lorre’s two shows right off the computer or download them to your iPod or cell phone to have when needed.  “Guru Of Luxury” comes out Monday’s & Thursdays and “Luxury On A Budget” is released on Wednesdays. 

All of us want to share with you the celebration of Lorre’s great success.

Luxury By Lorre ia a FEATURED Podcast Channel with 2 Luxury shows on Podango & iTunes.

Lorre is the Guru of Luxury. She is frequently featured on TV and radio, and is launching two fabulous new podcasts. She often features "Best of" products.

“LORRE WHITE, The Guru Of Luxury” will explore everything in luxury regardless of price.  It will include a monthly series from the world renown’s Le Cirque restaurants’ head sommelier about world class wines, a series of 6 of the world’s best luxury skin care (great not only for women but also for the fastest growing segment in luxury skincare…. Men), a series about  the top luxury watches (4 men’s & 2 women’s)  and information on experience trips like heli –skiing, parachuting, flying planes, race car driving and other exciting unique opportunities.  As always, Lorre will do her popular gift segments, great ideas for when money is no object.  “These are fun just to know about”, says Lorre, “if I had all the money in the world, I would not choose to book the first hotel room in outer space for $4.2 million (opening in 2012), nor with the way I go through them, would I buy a 1.2 million dollar cell phone but it makes me smile to know they are out there”

“Luxury On A Budget by LORRE” will have a monthly wine series of affordable wines under $ 30 from the owner of a

Long Island

wine school.  Lorre will answer fan email about the best products, affordable Valentine’s gifts for the men in your life, inexpensive ways to bring luxury into your life, best boutique chocolates in the world, etc.  These segments will be about the many ways to create quality in your life for little or no money.

Her bio at: http://www.naymz.com/search/lorre/white/1538977

Lorre's two Luxury Podcast Shows have launched!

To go directly to http://luxury.podango.com where you’ll find my two luxury shows,  My Channel is “Luxury by Lorre”.  I have two shows on this channel “Lorre White, The Guru Of Luxury” that comes out Monday and Thursday and “Luxury on a budget by Lorre” that comes out on Wednesday.  They can sign up for them to be sent directly to their mail boxes. I will cover Men watches, jets, gifts, expensive world class wines, luxury skin care and all the best luxuries of life on one show…..on the other I am more price sensitive to what I carry.  I think most people will like both as it is interesting to know what is out there regardless if I could buy it…..often I still wouldn’t…..but it is fun! 

HAVE A GREEN HOLIDAY!!

The Barneys Green holiday program will include:

● Green-themed holiday windows at Barneys stores nationwide, designed by creative director Simon Doonan, featuring “Rudolph the Recycling Reindeer”, “The Twelve Green Days of Christmas”, and “The Heroes of Green” paying homage to everyone from Al Gore to Wangari Maathai. In addition to the Green windows, Barneys stores will feature children’s paintings of “Mother Earth”. These one-of-a-kind artworks are for sale with proceeds to benefit regional charities.

● A recyclable Barneys New York “Have a Green Holiday” shopping bag.

● Limited edition Barneys New York Green gift cards with slogans such as “Green is Groovy” and “Join the Green Revolution”.

● An extensive offering of Green gifts, accessories and fashion for men, women, and children.

● A Green-themed holiday catalog containing “gorgeous Green gifts, sensationally sustainable swag, and environmentally conscious tchotchkes of all descriptions.”

A percentage of sales from a significant number of featured Green products at Barneys will benefit environmental charities such as The Climate Project, The Natural Resources Defense Council, and amfAR. In addition, Barneys New York will support the American Forests Organization with a commitment to plant twenty-five thousand trees. “There is a new feeling in the air, says Barneys fashion director Julie Gilhart, “the issue of global warming has made our customers more socially conscious even when buying luxury items.”

“Our motto is ‘Taste, Luxury, and Humor’,” says CEO Howard Socol, “we thought it was time to add a little charm and levity to this important issue.”

Email

Lorre I have enjoyed seeing you several times on television speaking about celebrity fragrances?  They all seem so reasonably priced.  What is the most expensive perfume?  Do you wear  particular celebrity scent? - Mary

Dear Mary;

Thank you for your email.  The  most expensive production perfume on the market is $2,350 for 1 oz. of Clive Christian No1 for Women.  Is in a crystal bottle with diamonds and gold. The scent consists of a combination of pineapple, plum,white peach rose, mirabelle,  jasmine, ylang ylang, orris, carnation, vanilla, benjoin balm, tonka seeds and cedarwood scents. There are more expensive perfumes where they make it just for you and it is one of a kind.  They will save your formula for when you want a refill.

I do not wear celebrity scents often.  I have a hard time finding a perfume that is just right for me and when I do I keep wearing it.  I do have several fragrances that I do wear.  Some are expensive, but one of my favorites is a very reasonably priced O de Lancome.  I like lighter chrisper frequently citrus scents.  Remember that every scent smell diffrently on different people.

Lorre's Luxury

Lorre White,The Guru Of Luxury's second pod cast is out.

WWW.GuruOfLuxuryPodCast.com

September 26, 2007 Pod cast

• What is Luxury - Part 2
• October is Breast Cancer Month: Interesting non-beauty product’s proceeds supporting  the cause
• Lorre’s favorite Italian Hotel, Villa D’Este

October is Breast Cancer Month. So Think Pink and help support the cause.

Look for Lorre on ABC Oct 13 covering interesting products to purchase in October that donate partial proceeds to Breast Cancer research and awareness.

Oct 21 on ABC Lorre will share New Celebrity Fragrances.

Have you signed up to get automatic updates on Lorre’s Luxury Blog? www.luxguru.typepad.com

Lorre White, The Guru Of Luxury talks about celebrity fragrances

October 21 at 7:45 EyeWittness News Lorre shares new celebrity fragrances.

Lorre White, The Guru Of Luxury on ABC Oct. 13

October is Breast Cancer Month. 

Look for Lorre White  Saturday Oct 13 on ABC as she covers a selection of items that donate part of their proceeds to research and awarness.  If you are in need of houshold, kitchen, beauty, skincare, items for your home look for the pink and support this wonderful cause.  From Vacuums, to mixers, digital cameras to lip sticks there are many products and manufactures involved.  If you want a more inclusive list of products and what they are offering listen to Lorre's Pod Casts.  She cover beaty items in one segment and non beaty items that support the cause in a seperate pod cast.

So think Pink and lets all help find a cure.................