Lorre White, “The Luxury Guru” defines luxury as a “quality of life”, not simply amassing quantity “ It is an enlightened approach to living”.. Private jets to Perfume, Yoga to Yachts, Exotic car to Candle, Watches to Wines ….Lorre is the expert on all things luxury! Reaching the UHNW, Luxury Influencer Lorre White's blog ranked #3 Globally for Luxury Blogs in 2015 Brand Passion Report for Global Luxury Brands by NetBase & #1 of the blogs that reach the wealthy customer.
* A Luxury Expert on TV, Radio & Web - CNN.MONEY, ABC, NBC. FOX NATIONAL, and in magazines globally
* Wrote a monthly column in Portugal's #1 rated Luxury Magazine DNLife w/ over 1.2 million subscribers
* Only internationally recognized Luxury Media Personality.
* Has an extensive social media reach. Owns THE LUXURY CHANNEL Video podcasts on iTunes & Zune
* An international luxury marketing consultant for elite brands and owner of White Light Consulting
* This blog is read by the Ultra High Net Worth and the luxury brands trying to reach that demographic
* Lorre White is highly networked and connected in the world of luxury
* Contributes to business & Luxury magazines globally.
* A member of Who's Who In America for contribution to the American Luxury Market & as a Luxury Personality.
Lorre White is a member of several private invitatition only networks like A Small World, SQUA.RE, Total Prestige, Qube, eVelvet Rope, Diane Fey, LStyle, EuroCircle, Internations, Global Urbanities, Hampton undercover, and other.....
Luxury Marketing Advice
"If a luxury brand asks whether they should spend scarce funds on opening another store, launching a print advertising campaign, or investing in a great website and online advertising, the Internet wins every time as the fastest, cheapest, and most effective way to leverage a luxury brand in today's global marketplace". CEO Milton Pedraza, The Oct issue Wealth Report by the Luxury Index
Lorre shopping at the foot of the Spanish Steps in Rome
Travel
Lorre on her way to a party in Monaco
About the Luxury Channel
The Luxury Channel video podcasts offers sponsors a sophisticated web media reach for elite brands to reach a wealthy demographic world wide by a respected luxury expert. This allows these brands to benefit from the most powerful and fastest growing media source, the web. Americans use the internet to shop twice as much as the average individual. People spend more time on the web then in front of the TV. A recent study done by The Luxury Institute found that Luxury consumers were disappointed in the weakness of luxury brands to meet their on line needs. Luxury brands were slow to enter fearing affiliation with the mass marketers and an inability to supply “the luxury experience”. The purpose of The Luxury Channel is to bring a luxury venue to the web where elite brands can have an appropriate environment to share their product knowledge and services in a sophisticated global reach. By all the brands sharing one venue it saves companies millions of dollars by having to establish their own channel from scratch and creating and producing content and paying to market their channel against all the other thousands of luxury brand’s channels. Any commercial agency can create a product video for a company, but with The Luxury Guru you get the video and a way to distribute it internationally.
Sports
Lorre toasts US Basketball Olympic teammember Grant Hill at their gold medal awards ceremony afterparty
"The Luxury Guru", Lorre White, Gives A Neutral Review To Pollack Winery In Virginia.
Pollack Vineyards in Virginia is a small family winery. The owners still live in Ohio but have purchased and cultivated the vineyard and winery for their retirement. They check in once a month, but for the most part it is managed from afar. They were previous partners in a California winery.
The tasting room is pleasant and comfortable, although not very Virginian in its architecture. It has an attractive view (not as spectacular as Pippin Hill, Afton Mountain, but much more so than Cardinal Point or Jefferson winery). They were dog friendly and had their own sweet black and white house dog welcoming everyone. It is located 330 Newtown Road in Greenwood, VA 22943, very near Flying Fox and Cardinal Point Wineries, between historical Charlottesville and Waynesboro.
The tastings are $8. The staff was not very impressive and the least well trained of any of the or winerys yet. The woman that did our tasting barely imparted any information, and that which she did, was memorized word for word from the tasting list. They did not have crackers out for clearing the palate. When requested, they supplied a cracker that had a heavy taste to it, so interfered with flavors of the wines. She was very apathetic and did not impart any love for the product or place. She was neither rude nor welcoming. One got the feeling she wanted to be somewhere else.
I was not a particular fan of any of the wines. I'd give them a 3 out of a 5 rating scale. Interestingly their bottle prices were higher than most other wineries with better product. The best wine they had, was an interesting dessert wine Mille Fleurs, which is a blend of eau-de-vie brandy and a late harvest viognier wine creating a wine in the style of a port. I would have to rate the experience as very bland; it was not good or bad, but with so many wineries in the area offering a much more spectacular experience, I'd suggest skipping Pollack in favor of one of the many other Virginia wineries.
Unique Luxuries that Virginia offers, a continuing quest to share the local state gems with my global luxury connoisseur following. Look for more upcoming features and Google already published ones under "Lorre White, Virginia Wineries, Luxuries, Travel"
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FORBES says "Lorre White has a following that includes Royals and Billionaires"
Lorre White, has been a international luxury marketing expert for 2 decades and is the founder of White Light Consulting an international luxury marketing consulting firm working with luxury brands to reach the world's wealthiest 1%. She is the founder of a luxury blog with an exclusive UHNW following www.LuxGuru.Typepad.com and the only internationally recognized luxury media personality “The Luxury Guru”. Lorre frequently contributes to luxury magazines globally, including having had her own monthly column in Portugal’s #1 rate luxury magazine. For more information just Google her. Twitter:@Lorre or sign up top left under the photo www.LuxGuru.Typepad.com
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"It is impossible to overdo luxury. Give us the luxuries of life, and we will dispense with its necessaries. Easy to say, hard to be able to do unless you know the Guru of Luxury, Lorre White. I have traveled to many countries with Lorre and she really knows luxury. When she is not around me, I always watching Lorre’s videos and I read Lorre’s blog to keep up on what is new in the luxury market." Princess Victoria London
"Lorre White is a great expert source for luxury knowledge and insights. She is also a great connector in the luxury industry." Milton Pedraza, CEO, Luxury Institute, LLC The Wealth Report
"Lorre's take on the Luxury market is refreshing and frankly very much needed. Her stance on luxury as a "quality of life" vs. gluttonous amassing of quantity couldn't possibly be a timelier message given the times we live in." Michael, eVelvet Rope media, owner
"Lorre is ground breaking and creative and brings a unique and much needed luxury reach to the web with her timely Luxury Channel on iTunes & her LuxGuru blog. Now anyone in the world can watch." Peter M. Deeb, Chairman, Hampton & Cie SA (Suisse)
"I love working with Lorre, as she is truly unique expert in her field. She has a vast experience of luxury market and a very impressive international network. She knows the best luxuries by living her life in luxury." Mervi Sippola, Luxury Consultant, Monaco
"I have been a client of Lorre and White Light Consulting about the US expansion plans for Flow, an endurance drink for golfers. I am always impressed with her marketing ideas, professionalism and amazing international contacts." Marko Sjoblom , Flow Owner, Finland/Monaco
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