The Luxury Institute has just released the results of their LBSI “Best of the
Best” Luxury Brands survey, as ranked by European high net-worth consumers.
The survey finds that Chanel and
Louboutin are at the top of the women’s market, while Loro Piana and Bottega
Veneta dominate the men’s fashions. Predictably, Porsche is ranked highest,
with Mercedes-Benz and Jaguar following, out of the 20 automobile brands.
The LBSI asks
high net-worth consumers to rate luxury brands by category across four equally
weighted components: Consistently Superior Quality, Uniqueness and Exclusivity,
Making the Customer Feel Special Across the Entire Experience and Being Consumed
by People Who Are Admired and Respected.
Which luxury providers deliver the
best combination of quality, exclusivity, customer experience and peer prestige
in Europe
The “Best of
the Best” are: (LBSI score out of 10)
·
Women’s
Fashion:
o
Chanel-7.56
o
Valentino-7.54
o
Louis
Vuitton-7.53
·
Women’s
Shoes:
o
Christian
Louboutin-8.37
o
Manolo
Blahnik-8.35
o
Jimmy
Choo-8.30
·
Handbags:
o
Hermes-
7.84
o
Chanel-7.69
o
Jimmy
Choo-7.66
·
Men’s
Fashion:
o
Loro
Piana-7.79
o
Ermenegildo
Zegna-7.32
o
Giorgio
Armani-6.94
·
Men’s
Shoes:
o
Bottega
Veneta-7.83
o
Piaciotti
Cesare-7.77
o
Salvatore
Ferragamo-7.64
·
Automobiles:
o
Porsche-7.53
o
Mercedes-Benz-7.24
o
Jaguar-7.18
·
Hotels:
o
Small Luxury
Hotels of the World-8.40
o
The Luxury
Collection-8.25
o
Maybourne
Hotels-8.11
“ Europe
Comments